Tell a better story.
Without a compelling story, you’re working too hard to make people listen. We help entrepreneurs build story-driven brands that hook their customers and don't let go.
A hero has a problem and meets a guide who gives them a plan and calls them to action to achieve success and avoid failure.
Build Loyalty
Rally Your Staff
Attract Eyeballs
Does your brand story feel more like an amusing anecdote?
Every successful business has a great story of how they were built. In fact, we are inundated with movies about businesses and their founders. The problem is, nobody uses Google because they started in a garage. Nobody goes to McDonalds because they have a best places to work metric (which they surprisingly do).
When we talk about our business as the hero in the story, our customers tune us out.
Start telling a better story.
For thousands of years, people have been sharing stories. To entertain, to learn, to warn the next generation to not go into that bush because of the crocodiles. To put it in marketing speak: to capture the attention of their audience.
Story works because it makes us care. It makes us connect with the storyteller and transports us to a world different than our own. It’s why we can sit through 9 hours of someone walking to throw a ring in a mountain.
Without a compelling story, you’re working too hard to make people listen. We guide entrepreneurs through the StoryBrand framework to build brands that grab their audience, and don’t let go.
Understand Your Hero
Your customer is the hero. We will help you understand who they are, what motivates them, and what compels them to buy from you.
Become the Guide
Find your voice as the Guide in your customer's story, and give them the tools they need to win the day. Can Frodo do it without Gandalf?
Master Your Story
Understanding your story is about more than helping your customers. Rally your staff, attract investors, and so much more.
Getting your story straight is easy.
Book your Guide call.
Hop on a quick call with a certified StoryBrand Guide to see where you are, and how we can help tell your story.
Get your story straight.
We will craft your brand story using the proven StoryBrand framework so you can know exactly what to say and why.
Bring your story to life.
Once you have your story in hand, we will help you bring it to life with your customers, staff, and anyone else you need.
Get to work.
When you aren't running around trying to sell a story that doesn't quite work, you'll be able to focus on growing your business. If you're into that kind of thing.
Swimming upstream.
Most studios like us are chasing big fish. The Fortune 500 clients and multi-million dollar contracts that will make them the next award winning, fancy pants, agency of the year.
We've spent the last decade working with those clients, winning the awards, and slowly chasing the smaller fish. The little guys. The small businesses. The people who are so passionate about their business they are willing to take risks and make big moves to succeed. We love those people, because we are them. Too excited about too many ideas. And never enough time.
We founded Dado Creative to put those big fish in the rearview mirror and bring everything we know to the small businesses and entrepreneurs who need it most.
Tom Wright
VP & Partner, ODL Orthodontic Lab
Whatever works for you.
We are flexible to work with your team at whatever scale you need. Need something you don't see here? Just let us know and we're happy to help you find the right guide to help.
Get a Certified StoryBrand Guide in your corner.
Supercharge your marketing in one day.
9 sessions in 90 days to get kick ass marketing.
The Old Fo guarantee.
As Louisvillians, we say sorry with a bottle of Kentucky's finest. If, for any reason, you don't feel that your story is clearer after working with us, we will give you your money back, and send you a bottle of Old Forester to take the edge off.
Ready to tell a better story?
Hop on a quick call with our team and see if we can help you tell your story better. If we aren't the right fit, we are more than happy to connect you to our extensive network of guides, coaches, and experts to help you with anything you need.